About

About Us

THE STORY

Enthusiast passion since 1994. Professional finesse since 2017.

Founded in 2017 by Matt Dixon, Downshift began as a way to delve deeper into the automotive industry. Exploring the intricacies of modern mobility and uncovering the harrowing origin stories of some of the world’s most historically iconic vehicles has fed the passion while capturing it all through a lens has refined the technique.

Today, Downshift Media is proud to bring you compelling stories that pertain to real people as well as delivering relevant and engaging content for brands.

There’s a lot of garbage and misleading information out there today, so Downshift is proud to deliver accurate, helpful, and prudent documentation of today’s mobility landscape while giving it a premium and sexy flair.

Grab your keys and let’s go for a drive.

Love From Customers

What do our customers and partners have to say?

“Super informative, and glad you can start the journey in taking the 4Runner out and about!”

BF Goodrich

“We’ve worked with Matt for years. The work is really well done and Matt maintains a very professional and organized demeanor.”

International Autos Group

“Downshift has worked with our Land Rover team and the video content he provides is informative, interesting, and professional in terms of production.”

Fields Auto Group

GALLERY

Some of our, and our partners’, favorite works.